Monthly Archive for May, 2009

Google IO – whats next with the web

Vic Gundotra at Google IO keynote yesterday declared that the web had won. It is the dominant programming system. He then went on to introduce a host of new technologies. What does this mean for us in the real world of app development?

  1. Mobile apps will eventually be web apps. (no more developing separately for Symbian, Iphone and Blackberry). Mobile browsers will soon be able to talk to native mobile features like the accelerometer, GPS and calling.
  2. Web apps will be faster (browsers are getting faster through processing javascript quicker, allowing local data storage) and will compete head on with heavier and heavier desktop apps (think Google Photo Editor, Google Project and so on)
  3. Geolocation is coming –  we’ve filtered information now by its popularity (Google / Digg), and by what our friends think (Facebook) and next we’ll filter by its proximity to us (Geolocation).

Obviously I care more about a friend or celebrity popping into a bar in the next road to me than I do about someone on the other side of the planet. Accurate, reliable geolocation services (see Firefox 3.5) are just around the corner for the mass market and will see a new way of filtering information.

For the techies out there here are a few links and notes to get you excited:

  1.  HTML 5 will be in Firefox 3.5 and Chrome soon – looks cool – allows tag and enbaling pixel based layouts (draw a diagonal line). They showed a cool demo of rotating a playing video with a javascript transform.
  2. 3D engine will be in browser natively so you can access with javascript
  3.  Web Elements allows you to drop code snippets (like a comment wall) onto your web page really easily
  4. App engine now supports Java – Manuel Lemos has managed to get PHP running on app engine as well
  5.  Geolocation is going to be in and working in Firefox 3.5

Nudge Value Index - How it works

The Nudge Value Index has been live for about a month, so we thought we’d share how your individual ‘magic’ value is calculated!

Nudge Value Index Screeshot

If you haven’t had a go yet, the value index has been designed as a way of benchmarking your activity, popularity and influence amongst your friends and contacts on Facebook - basically how much presence you have in your own network.

Behind the scenes we’ve broken down user-behaviour into three areas:

  • Activity:
    • Amount of status updates (last 30 days)
    • Amount of uploaded photos (last 30 days)
    • Amount of links posted (last 30 days)
  • Social:
    • Amount of groups you’re part of (ever)
    • Amount of events you’ve been invited to (last four months)
    • Amount of photos you’ve been tagged in (last 30 days)
  • Popularity:
    • How many friends you currently have
    • Percentage of your friends that have the value index app installed

We give each of these three main areas a weighting, then add them up, which gives you your final value (can be recalculated once a day).

So not voodoo then, and not just random. We’ve tried to take into account as many aspects of activity and friend-participation as possible and not just gone for a popularity contest. Would be great to hear your feedback - think it’s well balanced? Maybe we should be taking something else into account? Or just not happy with your ranking? At the time of writing I’m 4776th so you’re not the only one…

Win Tormented Tickets

Something for the weekend…? Check out Nudge’s latest competition app to win tickets to the exclusive premiere of the movie Tormented! – created in association with BLM Quantum and Pathe.

The competition closes Sunday night so get your entries in – can you catch the leaders?